Saturday, February 7, 2015
Portfolio Showcase observations
-Consider using portfolio cases with matte sleeves instead of glossy. See the massive chandeliers above? That's a lot of light that causes weird reflections on glossy sleeves. Artwork with matte sleeves were so much easier to observe.
-We live in a diverse society. While children's books don't often reflect that diversity, the industry is calling for more. Your portfolio (if it includes humans at all and not talking alligators) should reflect the world we live in. Actually I noticed quite a bit of diversity in the showcase. Good going, illustrators!—you got the message.
-Be neat. Most portfolios on display were neat and clean. I only noticed a couple that looked like they'd been through a bar brawl.
-Consider removing packaging and tags from portfolios. You are marketing yourself, not ITOYA.
Just my thoughts.