Saturday, February 13, 2016
Megan Tingley: The Big Picture: Children's Publishing: Now and in the Near Future
Little, Brown has one division and they all work collaboratively to publish board books to young adult.
Mission statement : Publish great books well. They are committed to growth, innovation, and transparency.
The children's book division has gone from being the stepchild to the favorite child in their larger companies, and they are leaders in the diversity of their lists.
The huge successes in the children's book industry are very noticeable and people are then asking where is the next one. But this has also shown that children's books can behave like big adult titles. This gives children's publishing an opportunity to make more decisions.
This is an incredible time to be in publishing. The business has changed so much. The opportunity to get representation is better than before, there's far more exposure with social media, as well as a lot more media stories about the industry. Seeing a picture book win the Newbery and graphic novels winning awards shows an openness to different formats that are a great opportunity.
The notion that print books are going to go away, nobody is worrying about that.
Book creators often wonder, what is the measure of success?
Megan says the thing editors love most to do is discover new talent. Success can be becoming a New York Times bestseller or winning a Newbery or Caldecott, but don't see those as the only markers. Megan discovered a young artist Naoko Stoop walking in Brooklyn when Noako's paintings in a widow caught her eye. She then saw her work on Etsy and met with her about creating a book for kids. That book became Red Knit Cap Girl, both a personal and professional success.
Because of technology the industry has a chance to move more quickly and jump on trends.